If you’re posting photos online, one thing is certain: you have to protect those photos and prevent people from sharing them without giving you credit. One of the ways that you can use to prevent images from being stolen and used without permission by others is to add your own watermark to them.

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In this post, we’ll explain what a watermark is and show you different ways for watermarking your photos on your PC or Mac, on your WordPress website, and lastly on your iOS or Android device.

What is a watermark?

Put simply, a watermark is a logo, text or pattern that is superimposed on a photograph to make it harder to distribute or copy without permission. But before you can start adding a watermark to your images, you need to decide what your watermark will be.

Keep in mind that even your watermark should reflect your brand so people can find you online when they come across your photos. A few ways to create a watermark include:

  • Copyright symbol followed by your business name – this is probably the easiest way to add watermark to your images and preferred by most.
  • Logo or submark – you can use your logo or submark with reduced opacity on top of your photos. Another popular option.
  • Your name or your business name – another way to create a watermark for your photos is to simply type your business name or your personal name if you’re using it as a business name
  • Branded pattern – use your brand pattern to create a watermark for your photos or get creative and create a pattern by using the first letter of your business name and geometric elements like circles and shapes

No matter which type of watermark you decide to use, you’ll need to create it using a graphic design program like Photoshop or Lightroom. These two programs aren’t the only ones that could be used. However, they’re the ones that’ll allow you to export your watermark as a PNG with a transparent background – this is crucial for watermarking photos.

Watermarking with WordPress

So now you know what a watermark is and you’ve decided on what it will look like. Now is the time to start adding that watermark to your photos. Let’s start with your website photos first as that’s the prime location for image theft.

Whether you’re a professional photographer, a photography enthusiast, a blogger or a business owner, there is no denying it that images from your website can get stolen and used on other websites. While a watermark won’t prevent theft, it will reveal the original source of the photo which is enough to discourage some evil-doers in their tracks.

Luckily, if you use Modula, adding a watermark to your images couldn’t be easier. The first thing you’ll need to do is enable the Watermark extension under Modula > Extensions.

Once you’ve activated it, click on Modula > Settings and upload your watermark image. You can select where the watermark will be positioned on the image as well as set the margin around it. Then click Save changes.

Setting the watermark stamp in the Modula Watermark extension.
Setting the watermark stamp in the Modula Watermark extension.

The next step is to go to Galleries and then apply the watermark to existing images. All you have to do is select the gallery you want to work with and click Edit. Then, scroll down to the Watermark section and toggle the option on.

Enabling watermarks on images with Modula
Enabling watermarks on images with Modula

As you can see from the screenshot, you can also enable custom watermark settings for each gallery and upload a different watermark image for each. Once you’re happy with your settings, click on Watermark images.

Keep in mind that images that were previously watermarked won’t be watermarked again. The best thing about this is that you can easily watermark all the images in your gallery at once instead of manually applying the watermark to each one. This method is useful if you don’t want to bother downloading all the images from your site and reuploading new versions that have a watermark applied.

Now that you’ve found out how to add a watermark to your images using WordPress, you might also want to take a look at: how to sell your photos online for money. As a photographer, this could becoming a passive, sustainable, income alternative. And if you’re a photographer, you might want to take a look at this: learn how to copyright your photos.

How to add a watermark to your photos with Adobe Lightroom

If you’re a professional photographer, your website is probably not the only place where you share your photos. In that case, you can take advantage of the tool that’s probably a part of your workflow already. Simply use Lightroom to watermark your images before exporting & sharing them.

Lightroom will allow you to easily apply a watermark to all of your images at once and it’s easy to do. Here’s how.

Creating a watermark in Lightroom

Launch Lightroom and load all the images you want to edit and export. Apply your usual edits and when you’re ready to export the images, follow the steps below to apply the watermark:

  • Click on Adobe Lightroom > Edit Watermarks (or Edit > Edit Watermarks if you’re on a PC)
Editing watermarks in Lightroom
  • Upload your watermark image and configure watermark settings
Setting up watermark options in Lightroom
  • Save the watermark as a preset by clicking the Save button.
Saving watermark presets in Lightroom
  • Click Export to export your images
  • Choose the watermark preset you created to apply your watermark to the photos
  • Export your photos.
Applying a watermark on export in Lightroom

How to add a watermark to your photos using Adobe Photoshop

Adding a watermark in Photoshop.

If you’re using Photoshop to edit your photos, you can easily add a watermark. First, open the photo you’d like to work with using Photoshop. Then, navigate to File > Open and locate the watermark you’ve previously created.

Opening a watermarked photo in Photoshop

Copy your watermark and then paste it onto your photo as the final editing step.

Copy the watermark and paste it onto your image

You can then export it as you normally would.

Exporting watermarked images in Photoshop

How To Watermark Photos On a Mac or PC

Aside from using Lightroom and Photoshop, there are a number of dedicated apps for Mac and PC that will help you watermark your photos.

PhotoBulk is a photo-editing app for Mac that makes it easy to add watermark to your photos in bulk. This is a great time-saving feature if you’re dealing with hundreds of photos. You can also edit EXIF data, resize images, and rename them in bulk. You can download it from the AppStore for $9.99. There is also a lite, free version of this app that comes with text-only watermarks if you want to try it out first.

Photobulk homepage screenshot
Photobulk

Adding watermarks in photos is relatively easy with Photobulk. Here are the steps to today:

Step 1: Choosing a watermark type with Photobulk
Step 1: Choosing a watermark type with Photobulk
Step 2: Customizing a watermark in Photobulk
Step 2: Customizing a watermark in Photobulk
Step 3: Applying a watermark in Photobulk
Step 3: Applying a watermark in Photobulk
Step 4: Exporting watermarked images in Photobulk
Step 4: Exporting watermarked images in Photobulk
Step 5: Processing watermarked photos in Photobulk
Step 5: Processing watermarked photos in Photobulk

If you’re on a PC and all you need is a simple watermarking solution, give uMark a try. uMark is free watermark software for Windows that does what it says. You can choose from a text watermark, image watermark, QR watermark, and more. uMark allows you to watermark 50 images at a time.

uMark homepage screesnhot
uMark

And here are the steps to take using uMark:

Step 1: Opening images in uMark
Step 1: Opening images in uMark
Step 2: Choosing the watermark in uMark
Step 2: Choosing the watermark in uMark
Step 3: Setting up the watermark in uMark
Step 3: Setting up the watermark in uMark

If you need more features such as image resizing, compression, format conversion, and more, try IrfanView. It has built-in watermarking features as well as the ability to batch process your images. IrfanView is Windows only and licensed as freeware.

IrfanView homepage screenshot
IrfanView

How To Watermark Photos On iOS and Android Devices

Our last option is to watermark photos on your smartphones and tablets. The first option is a neat app called iWatermark and it works on both iOS and Android devices.

iWatermark homepage screenshot
iWatermark

You can add text or graphics watermarks and adjust where the watermark appears, its opacity, and more.

Final Words

Creating a watermark and adding it to your photos is a must if you want to prevent your images from being stolen. In this post, we’ve shown you how to watermark photos on your WordPress website, on your computer as well as on your phone or tablet, and with popular Adobe programs used by photographers. Use the tips in this article to create your own watermark and protect your photos no matter how you share them.

You might want to also check out our article on wedding photograhpy contract templates if you’re a wedding photographer or how to create a certificate of authenticity for your photos.

Alternatively, you should also check out the following piece on: how to prevent images from being copied from your site as well as our collection of the best watermark plugins for WordPress